Case Study: P&G: GrowthWorks Intranet

This case study showcases GrowthWorks’ transformative journey, turning challenges into growth opportunities through the right tools and strategies.

Case Study: NoChannel Portal

As a UX designer, I embarked on an exciting and challenging journey to design a powerful SaaS platform with a specific purpose in mind: to create the revolutionary NoChannel Portal. This platform was envisioned to transform the landscape of retail operations, serving as the ultimate solution for retailers seeking to streamline their product and content […]

Case Study: Charlie Banana DTC Site

At the outset of this project, I was tasked with auditing the website of a prominent diaper brand, Charlie Banana, affiliated with Proctor & Gamble. The primary goal was to streamline and enhance the purchase flow on their direct-to-consumer (DTC) site. Over the course of this comprehensive case study, I will delve into the various […]

Case Study: Neutrogena Website Redesign

In 2022,, owned by parent company Johnson & Johnson, attracted 13 million users in search of skin care, hair care, and cosmetics products, such as facial cleansers, moisturizers, sunscreen, and skin treatments. However, the website suffered from inconsistent design styles due to relying on multiple external design agencies and high employment churn rates that […]

Case Study: Neutrogena Skin360

Wireframes of neutrogena app

Neutrogena Skin360® is an app that combines decades of expertise with a database of over 10,000 images of real people – of all ages, genders, ethnicities, and skin tones. This breakthrough technology helps customers find the products they need, and also provides a daily routine in order to maintain healthy skin. Both apps were very […]